Services
Brand Strategy
Creating the right brand story for your ideal customer to be their standout, proud choice.
- Brand Vision and Purpose (WHO/WHY)
- Brand Promise and Mission (WHAT/HOW)
- Brand Story
- Brand Logo and Identity
- Brand Training and Governance
- Brand Operations and Legal Protection
Design Management
Developing and delivering meaningful customer experiences.
- Design Systems and Assets
- User Experience
- Design Thinking
- Creative Strategy and Direction
- Go to Market, Channel, and POS
Marketing Strategy
Finding and reaching profitable customers who value your product.
- Ideal Customer Profile (ICP)
- Customer Journey Mapping and Insights
- Manage the customer relationship (CRM)
- Build loyalty and lifetime value
- Product Value Proposition
- Leads and conversion
Mergers & Acquisitions
Brand expertise impacting valuation and integration success.
- Brand due diligence
- Brand Valuation
- Day 1/Close orchestration
- Short and long-term brand integration
- Cultural change management
Co-branding and Licensing
Leveraging brand alliances as a powerful growth driver.
- Develop growth-driven brand alliances
- Design appropriate brand relationships
- Negotiation and agreements
- Licensing Guidelines and Governance